SEO 101: What is a SERP ( Search Engine Results Page)?

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A search engine results page (SERP) is the page you see after entering a query into Google, Yahoo, or any other search engine. It stands for search engine results page and includes the best results for the user’s query. The SERP typically includes seven to ten links to different webpages that are relevant to the user’s query, along with additional information or images. It also includes paid ads at the top, followed by organic results underneath. SERP features are also included, which are any results on a SERP that are not a traditional organic result. SERP features include Rich Snippets, People Also Ask boxes, images, star ratings, and more…